Marketing

Key Databases

Journal Articles 

• Business Source Complete- Scholarly business journals, trade journals, Datamonitor reports
• ProQuest Central- ABI/IFORM, business and financial information, Snapshots Market data
• Emerald Journals- scholarly articles on marketing, management, finance, human resources.
• ScienceDirect- Elsevier journals

Companies and Industry Information 

• Datamonitor 360- Industry, company and country information, worldwide.

• IBISWorld Industry Research Reports

• Company 360- In depth business analysis of Australian private and public companies. Reports prepared by Dun and Bradstreet

• DatAnalysis Premium- Comprehensive information on all ASX listed and delisted companies

• Business Source Complete- Journal articles and Datamonitor Company reports

• Factiva- Companies and markets information, newspaper articles

• Hoover's Company Records- Available through ProQuest Central  

Key Journals

• Australasian Marketing Journal
• Journal of Advertising
• Journal of Advertising Research
• Journal of Business Ethics
• Journal of Consumer Marketing
• Journal of Consumer Psychology
• Journal of Consumer Research
• Journal of Current Issues and Research in Advertising
• Journal of Marketing
• Journal of Marketing Research
• Journal of Marketing Theory and Practice 
• Journal of the Academy of Marketing Science
• Psychology and Marketing

Newspaper Articles

• Factiva - All major Australian and NZ newspapers
• PressDisplay- Over 1,400 newspapers from 93 countries. Last 60 days
• ProQuest ANZ Newsstand, Canadian Newsstand- Available through ProQuest Central 

Websites

• ACNielsen
• American Marketing Association
• Australian Market and Social Research Society
• Australian Marketing Institute
• Australian & New Zealand Marketing Academy
• Association for Consumer Research
• brandchannel
• BUBL Link: Marketing Links
• KnowThis.com
• Market Research World
• Marketing Research Network
• Web Marketing Today