Graduate Outcomes
Career Success
The unique value of Bond’s world-class educational experience can be tangibly measured by the success of our graduates.
In the 2010 Good Universities Guide, Bond rated:
Positive Graduate Outcomes
Getting a Job
Graduate Starting Salary
Career Pathways
Qualifications in Advertising can be applied to a wide range of careers in specialist advertising agencies or the marketing division of a major corporation, for example:
- Account Manager/Executive
Work with clients and liaise with finance, production and art departments.
As a visual and/or audio artist, the art director guides the artistic strategy and prepares concept and final production for a campaign.
Write advertising copy using strong creative writing skills for print and verbal campaign elements.
- Direct Response Specialist
Create direct mail campaigns online and offline.
Create audience-targeted interactive media ads such as advergames and multimedia, web, mobile phone ads with knowledge of special needs in interactive environments.
Create the visual effect of advertising messages through choices of text styles, graphs, illustrations, photographs and other design elements such as logos.
Understand media industries to use channels effectively by purchasing media space or time in electronic and print media.
Create space-relevant advertisements for outdoor spaces including signs, billboards, footpaths and buildings.
Work and advise on research projects to test messages and profile audiences with expertise in statistics and research methods.
Career Planning
Your Faculty Advisor and individual professors can help you arrange industry-based internships and work placements through their network of contacts. The on-campus Career Development Centre offers an additional source of key employer contacts and online job listings on the Career Hub web portal.
